St. Croix Rods

Right Rod Proves Paramount

Park Falls, WI – The right place, the right time, the right bait. Sounds like the formula for the type of success that leads to a major tournament victory, right? Well,…

Z-Man

The (Fish) Eyes Have It

LADSON, SC  – Slip beneath the dark watery surface and you’re likely to lock eyes with aquatic life well before you discern the first fin, scale or tail. Baitfish eyes,…

Seaguar

Linking Two of Bass Fishing’s Most Iconic Techniques

By David A. Rose Every few years, one of the best bass-tournament pros in the nation sweeps the competition during a major derby, landing the largest limit of fish while…

Z-Man

Cold Winter Equals Condensed Spawning Season

Anglers can catch largemouth bass in every season; but hands-down, spring dominates in terms of accessibility to quantity and quality. Essentially, the fish are at their heaviest of the year,…

Raymarine

FLIR Introduces Raymarine Magnum High-Performance Marine Radar

WILSONVILLE, Ore. – FLIR Systems, Inc. (NASDAQ: FLIR) announced today the Raymarine Magnum™ high-performance open array radar featuring superior bird mode and beam sharpening technology. Including many of the same radar…

Uncategorized

Last-Minute Mother’s Day Gift Ideas for the Outdoorsy Mom

Minneapolis, MN – Saying you’ve been busy fishing or turkey hunting won’t cut it as an excuse for forgetting Mother’s Day. Now that we’ve sent you into panic mode (yes, Mother’s…

St. Croix Rods

Long Rods + Long Leaders = Long Fish

Park Falls, WI– From the pine-studded shores of Canadian Shield lakes to deep southern reservoirs that grow fish to world-record proportions, walleye anglers engage in a never-ending quest for their…

LIVETARGET

Hard Bait Strategies for Post-Spawn Walleyes

One of the hallmarks of spring is the predictable movement of walleyes. On inland lakes, walleye slide into shallow waters along rocky, windblown shorelines to spawn. Major rivers see mass…

LIVETARGET

Hot Custom Colors for an Ultra-Versatile Lure

Niagara-on-the-Lake, ON – Steeped in fish-catching prowess, the Rainbow Smelt Jerkbait from LIVETARGET is among the most versatile and effective lures offered by the industry’s recognized leader in anatomically precise, ultra-realistic…

St. Croix Rods

A New Legend for Anglers Who Want it All

Park Falls, WI  – The Senko spiraled toward the bottom of a gin-clear lake, turning the reel on the opposite end ever closer towards the end of its spool. Twenty…