The Anti-Agency…Agency

About Us

Progressive public relations, media buying, media communications and social media for the outdoor industry

Traditions Media is a progressive public relations, media buying, media communications and social marketing team, laser-focused on power-branding and influencer marketing strategies. What’s with the name? Because no matter how smart our phones get or how many social media platforms bounce big-brother-broadcasts off the moon; real, lasting relationships and communications will always come down to a handshake…and maybe a beer…in a boat or blind. That’s the Tradition in Traditions Media.

We hike, but only to be closer to the game (or our trucks break down). We climb, but will never summit anything above a huntable treelike. Now fishing, hunting and shooting at stuff? That’s right there in our wheelhouse. We can communicate outdoors information to outdoorsy folks lickety-split and with the gusto that is only Traditions Media. And when our partners grow, we’re uncorking rare single malts and lighting big cigars right along with them.

Force Multiplier

Traditions Media not only brings critical media communications and content creation to the dance; our activities bolster existing marketing efforts. We call it “force multiplying,” and it’s deadly… and decidedly effective.

Our Partners

Brands We’ve Worked With

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Our Mission

Win. The only scoreboard we know is the cash register

Traditions Media

Our Press Room

ICAST: The Do-It-All Jig

FOR IMMEDIATE RELEASE Bridging the Gap Between Jig and Spoon Daiwa’s new Zakana Casting Jig yields maximum versatility for saltwater anglers Cypress, CA (July 2, 2020) – There are few tools…

ICAST: Most Sensitive Rods Ever!

FOR IMMEDIATE RELEASE St. Croix Showcases NEW Xtreme Freshwater Choices at ICAST Online St. Croix’s most sensitive rods ever, NEW Legend® Xtreme Freshwater Series expands by angler demand with four new…

ST. CROIX ROD: Handcrafted in the USA

FOR IMMEDIATE RELEASE St. Croix Celebrates a 72-Year History of American-Made Fishing Rods Americans learning what St. Croix anglers already know: “Made in USA” is more than just a marketing…

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