LIVETARGET

A Whole New Spin

Niagara-on-the-Lake, ON (January 30, 2018) – The Alabama Rig® (A-Rig) exploded onto the bass fishing scene in 2011. Downsized versions of umbrella rigs (aka spreader rigs) used for eons trolling pelagic saltwater…

LIVETARGET

Your “Desert Island” Bait

Niagara-on-the-Lake, ON (January 19, 2017) – You’ve entertained this question before, while wading your favorite stream in search of trout, or riding the waves in pursuit of walleyes, or simply watching a…

LIVETARGET

Dominance in Bait Design Reaffirmed

Niagara-on-the-Lake, ON (January 12, 2017) – LIVETARGET lures are widely recognized for their anatomically accurate, three-dimensional designs and incredibly detailed, lifelike finishes. When these visual characteristics are coupled to actions proven…

LIVETARGET

Let the good times roll…and rattle!

Ontario-on-the-Lake, Ontario (December 29, 2017) – Recent years have witnessed explosive growth in our understanding of the hardwater walleye. As more anglers tread familiar and exotic walleye waters, our repertoire…

LIVETARGET

Real Baits, Natural Fit

Niagara-On-the-Lake, Ontario (December 13, 2017) – A unique blend of science, art and craft; unmatched attention to detail; unwavering commitment to making better baits: these are the characteristics that have elevated…