Nexus

HUNTING: New Specialized Chest Pack

FOR IMMEDIATE RELEASE Holding Your Tools Close to the Chest Blocker Outdoors’ new Finisher Chest Back caters to the modern on-the-move turkey hunter.  MUSKEGON, MI (January 7, 2025) – Chest packs…

DAIWA

DAIWA: New Underspin Jig Now Available!

NEW PRODUCT New Smelthead DX shown with new Tournament D-FIN swimbait Immaculate Design DAIWA’s new first-of-its-kind saltwater grade underspin jig – Smelthead DX – is NOW AVAILABLE! FOOTHILL RANCH, CA (January 6, 2025)…

Norsk

BOATING/FISHING: The Best App Just Got Better!

FOR IMMEDIATE RELEASE The Lithium Battery Industry’s Best App Just Got Better! Norsk Lithium® Launches a Huge Free Update for Their Norsk Guardian™ App New Hope, Minn. (January 6, 2025) – The…

ScentLok

HUNTING: A New Legend Walks the Woods

FOR IMMEDIATE RELEASE There’s a New Legend Walking the Woods ScentLok updates its touchstone Savanna series, introducing the new Savanna Fuse Jacket, Pant, ¼ Zip, and Coverall.  MUSKEGON, Mich. (January 6,…

Whitewater

FISHING: Painting the Target

FOR IMMEDIATE RELEASE Painting The Target Whitewater Fishing joins forces with the premier media outlet for everything walleyes – Target Walleye MUSKEGON, Mich. (December 30, 2024) – Fishing has its visionaries….

Northland Tackle

FISHING: Tiptoe Ice (Chapter One)

FOR IMMEDIATE RELEASE Tiptoe Bro Northland Fishing Tackle’s Brian “Bro” Brosdahl shares his strategies for the first week of ice fishing. BEMIDJI, Minn. (October 28, 2024) – The serious among us…

Whitewater

FISHING: Best Extreme Weather Outerwear…EVER

NEW PRODUCT RELEASE Best Extreme Weather Outerwear…EVER Available in early November and first previewed at ICAST, Whitewater Fishing’s new Great Lakes Pro Insulated is the ultimate outerwear for the hardcore…

DAIWA

DAIWA: Improving Jigging…Again

NEW PRODUCT RELEASE Improving Saltwater Fishing…Again Massive demand brings DAIWA’s SALTIGA Star Drag 15 to North American anglers.   FOOTHILL RANCH, CA (October 31, 2024) – It’s no secret that several of…

Industry News

MN-FISH Announces New Board Members

FOR IMMEDIATE RELEASE MN-FISH ANNOUNCES NEW BOARD MEMBERS & MINDTRUST FOR STATE ANGLING INITIATIVES Fresh perspectives promise an increased commitment to Minnesota’s angling future. Rogers, Minn. (November 11, 2024) — MN-FISH just added…

Industry News

FISHING/BOATING: Salty Gift Guide

SALTWATER GIFT GUIDE Saltwater Gift Guide Make this the saltiest Holiday Season of all time… DAIWA Straw Sun Hat Don’t laugh. It’s DAIWA’s bestselling hat. Sporting the company’s iconic D-VEC…