Category: Whitewater

NEW PRODUCT SHOWCASE Experience the New Great Lakes Pro Insulated Visit Whitewater Fishing at ICAST in Booth #5812 View Online Version ABOUT WHITEWATER Whitewater performance fishing apparel gives anglers distinct advantages…

NEW PRODUCT SHOWCASE Three Must-See New Products The long wait is over. The doors are about to open. And Whitewater Fishing invites you to see their latest offerings in ICAST’s…

NEW PRODUCT SHOWCASE Rays Against Sunrays Whitewater Fishing’s new Rays Performance Hoodie keeps sunrays and perspiration out, while delivering unmatched performance and comfort on the water.  MUSKEGON, Mich. (July 3, 2024)…

NEW PRODUCT SHOWCASE Destined to Prevail  Whitewater Fishing’s new Prevail Pant fuses functionality, fit, and freedom of movement. MUSKEGON, Mich. (July 9, 2024) – There’s a reason you don’t wear your…

FOR IMMEDIATE RELEASE Wool Sunshirt? Whitewater Fishing innovative new Merino Fishing Hoodie blends the natural qualities of premium Merino wool with added features and performance for fishing.  MUSKEGON, Mich. (June 20,…

FOR IMMEDIATE RELEASE Minimal Footprint Rain Gear  Whitewater Fishing’s Packable Rain Jacket and Pant scrunches into a grapefruit-sized bag—perfect for “those days”  MUSKEGON, Mich. (June 18, 2024) – If there’s a…

FOR IMMEDIATE RELEASE Is Your Shirt Cool…and Cool? Whitewater Fishing’s Rapids Short Sleeve Fishing Shirt is tailored like a tuxedo and fishes like your favorite gym shirt. MUSKEGON, Mich. (June 12,…

FOR IMMEDIATE RELEASE How To Care For & Treat Your Fishing Rain Gear Given Durable Water Repellent (DWR) Restrictions, Apparel Designer and Big Waters Angler Shares Info for Added Resilience…

Expansion by Popular Demand Whitewater Fishing adds new neutral color to its surging Lightweight Tech Hoodie collection. MUSKEGON, Mich. (March 20, 2024) – Lightweight performance fishing shirts provide comfortable and versatile…

FOR IMMEDIATE RELEASE Motor City Walleyes Tips and tricks learned on the Detroit River can play into your walleye fishing hand. MUSKEGON, Mich. (April 26, 2024) – Among bucket-list spring walleye…