NEW PRODUCT SHOWCASE Destined to Prevail Whitewater Fishing’s new Prevail Pant fuses functionality, fit, and freedom of movement. MUSKEGON, Mich. (July 9, 2024) – There’s a reason you don’t wear your…
FOR IMMEDIATE RELEASE Wool Sunshirt? Whitewater Fishing innovative new Merino Fishing Hoodie blends the natural qualities of premium Merino wool with added features and performance for fishing. MUSKEGON, Mich. (June 20,…
FOR IMMEDIATE RELEASE Is Your Shirt Cool…and Cool? Whitewater Fishing’s Rapids Short Sleeve Fishing Shirt is tailored like a tuxedo and fishes like your favorite gym shirt. MUSKEGON, Mich. (June 12,…
FOR IMMEDIATE RELEASE How To Care For & Treat Your Fishing Rain Gear Given Durable Water Repellent (DWR) Restrictions, Apparel Designer and Big Waters Angler Shares Info for Added Resilience…
Expansion by Popular Demand Whitewater Fishing adds new neutral color to its surging Lightweight Tech Hoodie collection. MUSKEGON, Mich. (March 20, 2024) – Lightweight performance fishing shirts provide comfortable and versatile…
FOR IMMEDIATE RELEASE Motor City Walleyes Tips and tricks learned on the Detroit River can play into your walleye fishing hand. MUSKEGON, Mich. (April 26, 2024) – Among bucket-list spring walleye…
NEW PRODUCT RELEASE Ain’t Over Til It’s Over Whitewater Fishing’s new Wool Fingerless Glove and Knit Logo Beanie poised to handle any spring weather surprises. MUSKEGON, Mich. (April 30, 2024) –…
FOR IMMEDIATE RELEASE Hard To Beat Jigs & Blades Two must-have armaments for the spring walleye run MUSKEGON, Mich. (April 24, 2024) – Given the mild winter, some anglers have been…
NEW PRODUCT RELEASE After the Eclipse Sun back in full posture, Whitewater Fishing proudly rolls out the new Rays Performance Hoodie. MUSKEGON, Mich. (April 10, 2024) – To make it in…
