FOR IMMEDIATE RELEASE

Wacky Worm Bassin’ Done Better

Northland Fishing Tackle’s new Weedless Wacky Jig brings bass anglers a deadly, weedless solution to fishing wacky worms for bass

BEMIDJI, Minn. (February 17, 2023) – Since introduced stateside, there’s been little that competes by way of versatility on bass waters everywhere. Its beauty is the pure simplicity of the rig, which at the onset of the wacky revolution seemed counter-intuitive after years of Texas- and Carolina-rigging. Rig a worm in the middle, right through the molded-in egg sac? Absolutely.

While nearly murderous when rigged with an octopus, specially-designed wacky hook, or even a circle hook, anglers learned early on that slipping in a weight did the rig wonders.

In fact, we probably all know anglers who carry a small box of nails in different sizes and weights to give the slow-sinking wacky worm a faster rate-of-fall. Soon to follow DIY weighting came molded nail sinkers, pencil weights, Neko weights, ring weights, and half-moon designs, which all fit into (or around) soft-plastic worms effectively. Some weigh down one tail tip of a horizontally-presented worm, while others keep the weight in the middle for a more lateral fall.

BLACK

GREEN PUMPKIN

Along these lines, Northland is proud of their new Weedless Wacky Jig with its sleek, built-in weighted jig-head to get your bait to where the fish are fast. And read: no weight tweaking necessary.

Especially with buoyant plastics, this is a godsend. Covering all depths and conditions, the new Northland Weedless Wacky Jig comes in 1/16-, 1/8-, and a middle-ground 3/16-ounce option, all featuring a #2 sticky-sharp, premium Gamakatsu hook.

But that’s just the start.

We’ve all run into situations chasing grass-buried bass where a standard-hooked wacky rig clogs with veggies cast-after-cast…

To solve this common dilemma, Northland designed the Elite Series Weedless Wacky Jig, complete with two easily-bendable (but almost unbreakable) titanium wire weed guards for penetrating the fish-filled bush.

And when it comes to keeping bass pinned, Northland’s Weedless Wacky Jig design features a wide hook gap and straight eye shank to ensure you can winch bruisers out of the salad and into the boat for a quick photo and release.

In terms of colors, most experienced bass sticks rely on two worm jig-head colors to do serious damage—and that’s what Northland offers: Black and Green Pumpkin. The new Weedless Wacky Jigs come two per card with an MSRP of $4.99.

Northland Tackle Marketing Manager, Charlie Peterson, explains: “First, the Weedless Wacky Jig comes in all the weights bass anglers need to cover a lot of weed-choked depths, shallow to deep. And the dual titanium weed-guard bends nicely and slithers through the salad, no matter what kind of vegetation you’re fishing. Its design is part finesse, part power. From the dead, shallow vegetation of early-season through weeds just emerging—and deeper in the cabbage as the season progresses, it’s an absolute fish-catcher. Depending on where bass are cruising, it’ll will work along the inside or outside weedline.”

Looking for a way to get more bites on the vegetation-filled bass lakes, rivers, and reservoirs you fish? Give the new Northland Weedless Wacky Jig a shot with your favorite wacky worms.

Here’s another tip: The Weedless Wacky Jig is also catching on with bassheads fishing wacky worms around brush and timber. Not only does it slither through grass, but it also deflects off of woody cover, too…

Yep, it’s probably time to return those six-penny nails to the garage.

#NORTHLANDTACKLE

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ABOUT Northland® Fishing Tackle

In 1975, a young Northwoods fishing guide named John Peterson started pouring jigs and tying tackle for his clients in a small remote cabin in northern Minnesota. The lures were innovative, made with high quality components, and most importantly, were catching fish when no other baits were working! Word spread like wildfire, the phone started ringing… and the Northland Fishing Tackle® brand was in hot demand! For 40 years now, John and the Northland® team have been designing, testing and perfecting an exclusive line of products that catch fish like no other brand on the market today. Manufactured in the heart of Minnesota’s finest fishing waters, Northland® is one of the country’s leading producers of premium quality jigs, live bait rigs, spinnerbaits and spoons for crappies, bluegills, perch, walleyes, bass, trout, northern pike and muskies.

ABOUT Bagley Bait Company

The personality of any company comes from its founder. Jim Bagley was an inventive, fun-loving, passionate fisherman who became one the most respected legends in the fishing tackle industry. In late 2010, Jarmo Rapala and a group of investors bought Bagley Bait Company. As an admirer of Jim Bagley for his attention to quality and of his product ingenuity and innovation, Jarmo initiated significant changes in operations, enhanced production processes and quality control. Now in 2020, Northland® Fishing Tackle, along with Jarmo as its Chief Lure Designer, maintain the legacy of creating premium balsa crankbaits and topwater lures, as well as jigs and spoons for both freshwater and saltwater anglers.

MEDIA CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339

Jim Edlund

Traditions Media

jim@traditionsmedia.com

(612) 481-7396