“The new NORSK Lithium 180AH 12V LiFePO4 Starting/House battery is the be-all, end-all battery solution for the angler struggling to power large sonar screens, while also working as a starting battery for big motors,” says NORSK Lithium Marketing Director, James Holst.
“It solves a huge problem – and that’s powering modern sonar screens that can draw 3.5 to 4 amps each. And that’s before you even figure in black boxes and transducers. Non-lithium batteries simply cannot address the power issues today’s anglers face on a day-to-day basis,” adds Holst.
Holst continues: “This battery has the capacity an angler needs to fish sunup to sundown and never have to worry about low voltage alarms or units powering off.”
A fishing TV host and multi-media producer over the past 20-plus years, Holst has had his own issues supplying enough power to his fishing electronics along the way. With NORSK Lithium, however, he can finally run his dream rig—and fish for days on a single charge.
Holst explains: “I have my boat rigged with four Humminbird APEX 13s, a 12-inch Garmin, LiveScope, MEGA 360, and MEGA Live. I recently took a trip to northern Ontario and at no point on the 7-day trip did I have to recharge the new 180AH 12V Starting/House battery we’re launching at ICAST. In fact, it never got below 62% capacity. The alternator on my Mercury 400 Verado kept everything charged as we ran from spot-to-spot. I was like, ‘finally, we’ve solved the problem’.”
While most anglers are taking half measures and adding lead-acid and AGM house batteries, rigging ice fishing batteries on the bow, and making other poor attempts at providing ample power for today’s fishing electronics, he says this new NORSK Lithium battery is the “final mic drop” in power that anglers have been looking for—and in a ONE BATTERY format that acts as both Starting and House battery, thus cutting down required batteries on most boats from five to four.
“The new battery’s capacity is the most important thing,” offers NORSK Lithium’s Founder/Engineering Director, Derek A.
“Our new unheated and Heated Core 180AH Starting/House battery models accommodate the growing number of fish-finder screens being used on boats—and displays that are getting larger, brighter, and more power consumptive. Anglers are also running more of them. It used to be that anglers would run one or two screens; now it’s not uncommon for anglers to run three, four, or five graphs on a fishing boat. And nobody’s kept up with it on the power side, so it’s been a struggle for today’s anglers.”
