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Jig Master General

Walleye soothsayer Brian “Bro” Brosdahl locks down on late summer walleyes

BEMIDJI, Minn. (August 19, 2021) – Jigs and spring fishing are like Santa Claus and winter frolicking. But have you heard of Christmas in July? Surely. Maybe not Christmas in August, but you get the picture. Sometimes, stereotypes are ripe for breaking. Such is the case with jigs – often considered a spring thing – as Northland Fishing Tackle pro Brian “Bro” Brosdahl lays the haymaker to walleyes near the end of the dog days.

In the north country, according to Bro, surface temps are just beginning to cool with increasing winds and cooler overnight temps. The big fall bite will commence soon, too, but Bro is equally satisfied with the number of walleyes he’s currently catching, focusing on deeper rock spines and lush vegetation.

Jigging is the ticket. Bro’s failsafe combo is a Northland Deep-Vee Jig garnished with an IMPULSE® Smelt Minnow. The legendary walleye guide casts, lets the bait find the bottom, jigs with a sweeping action and pauses between motions. His chosen wand is a St. Croix 6’ 8”, medium action Legend Elite. Bright, contrasting jig colors in play, throwing 1/16 to 1/8-ounce in the shallows, 1/4-ounce in mid-depths, and 3/8-ounce in 20-feet plus.

Northland’s novel Deep-Vee Jig sports a keeled design with a thick top that tapers to the belly, causing it to track straight and fall fast. The bait also features incredibly realistic holographic, 3D eyes. Whether fished with live bait or plastics, the Deep-Vee’s Barb-Wire® keeper makes sure your bait isn’t going anywhere.

#NORTHLANDTACKLE

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ABOUT Northland® Fishing Tackle

In 1975, a young Northwoods fishing guide named John Peterson started pouring jigs and tying tackle for his clients in a small remote cabin in northern Minnesota. The lures were innovative, made with high quality components, and most importantly, were catching fish when no other baits were working! Word spread like wildfire, the phone started ringing… and the Northland Fishing Tackle® brand was in hot demand! For 40 years now, John and the Northland® team have been designing, testing and perfecting an exclusive line of products that catch fish like no other brand on the market today. Manufactured in the heart of Minnesota’s finest fishing waters, Northland® is one of the country’s leading producers of premium quality jigs, live bait rigs, spinnerbaits and spoons for crappies, bluegills, perch, walleyes, bass, trout, northern pike and muskies.

ABOUT Bagley Bait Company

The personality of any company comes from its founder. Jim Bagley was an inventive, fun-loving, passionate fisherman who became one the most respected legends in the fishing tackle industry. In late 2010, Jarmo Rapala and a group of investors bought Bagley Bait Company. As an admirer of Jim Bagley for his attention to quality and of his product ingenuity and innovation, Jarmo initiated significant changes in operations, enhanced production processes and quality control. Now in 2020, Northland® Fishing Tackle, along with Jarmo as its Chief Lure Designer, maintain the legacy of creating premium balsa crankbaits and topwater lures, as well as jigs and spoons for both freshwater and saltwater anglers.

MEDIA CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339

Jim Edlund

Traditions Media

jim@traditionsmedia.com

(612) 481-7396