FOR IMMEDIATE RELEASE

Photo courtesy of AnglingBuzz

Jig & Minnow Walleye Masterclass

Northland Fishing Tackle Pro Brad Hawthorne can turn you into an expert jigger in minutes.

BEMIDJI, Minn. (May 20, 2021) – It’s the desert island bait. Stranded, and only given one lure to survive on, the overwhelming choice is the simple jig. Coming inland to North America, more specifically central Minnesota, Brad Hawthorne breaks down surefire jigging techniques to put walleyes in the net.

Hawthorne not only showcases his proven jigging method, but also parlays it with corresponding conditions, like water temperature, depth and structure. Further, he discusses jig weights and color selection. But perhaps the real eureka moment is when Hawthorne reveals how he threads a minnow on the hook to maximize appearance, action, and most importantly, positive hooksets.

How do you diversify the greatest freshwater jig of all time, Northland’s Fire-Ball®? You extend the shank. The inimitable Long Shank Fire-Ball® Jig features a customized, extended, ridiculously sharp, wide-gap hook. Available in 18-colors, the Long Shank Fire-Ball Jig is a never-leave-the-house-without bait.

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ABOUT Northland® Fishing Tackle

In 1975, a young Northwoods fishing guide named John Peterson started pouring jigs and tying tackle for his clients in a small remote cabin in northern Minnesota. The lures were innovative, made with high quality components, and most importantly, were catching fish when no other baits were working! Word spread like wildfire, the phone started ringing… and the Northland Fishing Tackle® brand was in hot demand! For 40 years now, John and the Northland® team have been designing, testing and perfecting an exclusive line of products that catch fish like no other brand on the market today. Manufactured in the heart of Minnesota’s finest fishing waters, Northland® is one of the country’s leading producers of premium quality jigs, live bait rigs, spinnerbaits and spoons for crappies, bluegills, perch, walleyes, bass, trout, northern pike and muskies.

ABOUT Bagley Bait Company

The personality of any company comes from its founder. Jim Bagley was an inventive, fun-loving, passionate fisherman who became one the most respected legends in the fishing tackle industry. In late 2010, Jarmo Rapala and a group of investors bought Bagley Bait Company. As an admirer of Jim Bagley for his attention to quality and of his product ingenuity and innovation, Jarmo initiated significant changes in operations, enhanced production processes and quality control. Now in 2020, Northland® Fishing Tackle, along with Jarmo as its Chief Lure Designer, maintain the legacy of creating premium balsa crankbaits and topwater lures, as well as jigs and spoons for both freshwater and saltwater anglers.

MEDIA CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339

Jim Edlund

Traditions Media

jim@traditionsmedia.com

(612) 481-7396