FOR IMMEDIATE RELEASE

Fish Fast After the Spawn

Northland Pro Brad Hawthorne capitalizes on the early summer walleye and smallmouth bite.

BEMIDJI, Minn. (June 8, 2021) – The feed bags are on… Walleye spawning season has ended, and fish are in beast mode. And, for the most part, smallmouth bass are wrapping up, and either are, or will be in a similar feeding frenzy. As you’ll see in this video, Northland pro and professional guide Brad Hawthorne has the luxury of pursuing both on the same body of water, Minnesota’s Lake Mille Lacs.

Improving prospects, these species frequently inhabit the same climes: shoreline rock, shallow reefs and hard-bottomed zones with blended vegetation and rocks or gravel. Their desired depths (under 10-feet), temperature ranges (low to mid 60’s) and preferred structure are identical. With all of this in mind, Hawthorne rips from spot to spot, plucking active fish.

Fishing this fast for aggressive quarry necessitates a bait that caters to early summer’s speed of life. To that, Hawthorne ties on a Northland Rippin’ Minnow. The high-speed lure combines a perfectly sculpted, winged jighead with baitfish profiled soft body. Mixing and matching colors to ultimately uncover the perfect pattern, Hawthorne rips and glides the bite, triggering savage strikes from post-spawn feeders. He also notes that because of the lure’s upright single hook, most snags are left on the bottom while the bait swims free.

Whether you’re pinpointing smallmouth bass or walleyes, or both, you’ll want to add Northland Rippin’ Minnows to your summertime bag of tricks.

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ABOUT Northland® Fishing Tackle

In 1975, a young Northwoods fishing guide named John Peterson started pouring jigs and tying tackle for his clients in a small remote cabin in northern Minnesota. The lures were innovative, made with high quality components, and most importantly, were catching fish when no other baits were working! Word spread like wildfire, the phone started ringing… and the Northland Fishing Tackle® brand was in hot demand! For 40 years now, John and the Northland® team have been designing, testing and perfecting an exclusive line of products that catch fish like no other brand on the market today. Manufactured in the heart of Minnesota’s finest fishing waters, Northland® is one of the country’s leading producers of premium quality jigs, live bait rigs, spinnerbaits and spoons for crappies, bluegills, perch, walleyes, bass, trout, northern pike and muskies.

ABOUT Bagley Bait Company

The personality of any company comes from its founder. Jim Bagley was an inventive, fun-loving, passionate fisherman who became one the most respected legends in the fishing tackle industry. In late 2010, Jarmo Rapala and a group of investors bought Bagley Bait Company. As an admirer of Jim Bagley for his attention to quality and of his product ingenuity and innovation, Jarmo initiated significant changes in operations, enhanced production processes and quality control. Now in 2020, Northland® Fishing Tackle, along with Jarmo as its Chief Lure Designer, maintain the legacy of creating premium balsa crankbaits and topwater lures, as well as jigs and spoons for both freshwater and saltwater anglers.

MEDIA CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339

Jim Edlund

Traditions Media

jim@traditionsmedia.com

(612) 481-7396