FOR IMMEDIATE RELEASE

Speed Control

Northland’s Nick Lindner demonstrates how to master jig drop speed.

BEMIDJI, Minn. (April 13, 2021) – Not often is the whole of fish caught evenly distributed amongst the boat. Typically, someone has the edge. Secret color? Maybe. Pure luck? Unlikely. Modifying presentations to the fondness of the fish? That’s the one.

Nowhere is this premise more evident than jig fishing for walleyes, where modifications matter, the fish making the ultimate decision. Jigging technique is a major factor. There’s snapping, hopping, dragging, and on and on. Generally, the more active the fish, the more aggressive the method.

Another significant consideration is drop speed: the rate at which the jig reaches the bottom on a freefall. In this episode, Northland’s Nick Lindner compares the drop speeds of various jig styles. As well, he demonstrates how you can influence drop speed supplementing with Northland’s IMPULSE® soft bodies.

If IMPULSE soft bodies aren’t on your radar, put them on the screen. Their exceptionally soft composition yields fluid, lifelike locomotion, as you’ll see in the video. Moreover, IMPULSE bodies dramatically slow a jig’s drop speed, as well as keep the total presentation upright on the bottom for greater visibility and ease of inhaling.

#NORTHLANDTACKLE

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ABOUT Northland® Fishing Tackle

In 1975, a young Northwoods fishing guide named John Peterson started pouring jigs and tying tackle for his clients in a small remote cabin in northern Minnesota. The lures were innovative, made with high quality components, and most importantly, were catching fish when no other baits were working! Word spread like wildfire, the phone started ringing… and the Northland Fishing Tackle® brand was in hot demand! For 40 years now, John and the Northland® team have been designing, testing and perfecting an exclusive line of products that catch fish like no other brand on the market today. Manufactured in the heart of Minnesota’s finest fishing waters, Northland® is one of the country’s leading producers of premium quality jigs, live bait rigs, spinnerbaits and spoons for crappies, bluegills, perch, walleyes, bass, trout, northern pike and muskies.

ABOUT Bagley Bait Company

The personality of any company comes from its founder. Jim Bagley was an inventive, fun-loving, passionate fisherman who became one the most respected legends in the fishing tackle industry. In late 2010, Jarmo Rapala and a group of investors bought Bagley Bait Company. As an admirer of Jim Bagley for his attention to quality and of his product ingenuity and innovation, Jarmo initiated significant changes in operations, enhanced production processes and quality control. Now in 2020, Northland® Fishing Tackle, along with Jarmo as its Chief Lure Designer, maintain the legacy of creating premium balsa crankbaits and topwater lures, as well as jigs and spoons for both freshwater and saltwater anglers.

MEDIA CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339

Jim Edlund

Traditions Media

jim@traditionsmedia.com

(612) 481-7396