NEW PRODUCT RELEASE

Technical Jacket for Changeable Conditions

GILL’s new Rock Softshell Jacket combines durability, flexible fit, warmth and water repellence

Buford, GA (December 9, 2019) – ‘Tweener’ conditions are real. It’s not hot. It’s not cold. It’s that all-too-common range in between. Think of those days fishing or hiking or just walking to work when temperatures are between 35 and 60 degrees. A heavyweight jacket is too much, lightweight not enough. To that end, Gill introduces the ‘just right,’ and calls it the Rock Softshell Jacket.

The highly technical and masterfully designed Rock Softshell laces together a wealth of premium features, starting inside with a hi-loft thermal lining. Yielding exceptional warmth, the remarkably soft material also welcomes baselayer garments for colder conditions.

The Rock Softshell’s outer shell material is a modern marvel. Predicated on a durable, two-layer stretch fabric, the extraordinary material also repels water. For the angler or mariner, it means a stylish jacket that flexes and articulates without resistance on every cast or turn of the tiller, all while ocean sprays and light rains are held at bay.

Its functional features are equally thoughtful. Outdoors enthusiasts will appreciate the precisely appointed, zippered handwarmer pockets, which are ideal for quick warm-ups in the field. To that, the Rock Softshell Jacket’s anatomically shaped sleeves finish in an adjustable hemmed cuff, creating the perfect wrist-fit for adding gloves to the equation without interference to one’s grip on the rod or wheel.

Finally, Gill’s Rock Softshell Jacket includes a technical hood with generous front neck protection and advanced and easy-to-manipulate adjustments to gain the perfect fit, with or without your lucky fishing hat.

Features and technology collected, Gill’s Softshell Jacket is the best, most versatile fishing jacket in its class. Available in men’s sizes XS to 3XL, the jacket has an MSRP of $175 USD and is available at retail and for online purchase.

To learn more about Gill rainwear and fishing apparel, visit www.gillfishing.com.

About Gill

Gill was an idea first born on British waters in 1975 by founder Nick Gill, a keen sailor who wanted to create a range of sailing product without compromise; the best fabrics, the best features, the best quality.

Now trusted for over 40 years, Gill has grown into an established technical marine apparel brand meeting consumer needs both on and off the water and continues to combine innovative design with the latest fabric technology to increase the performance of its range.

Distributed around the world to 37 countries and more recently through a global Ecommerce platform Gill remains the number one marine glove brand and its comprehensive product range driven by the well-known Race Ocean jacket (0C1) as well as global best seller the Offshore jacket (0S2) continue to set it apart. More recently Gill introduced the highly successful FG21 Tournament Suit with vortex hood to the North American Fishing market.

CONTACTS:

Dena Vick

Traditions Media

dena@traditionsmedia.com

(501) 749-4575

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339