FOR IMMEDIATE RELEASE

Born of a Barn

Daiwa’s new Tackle Barn founded on pioneering design and functionality

Cypress, CA (July 7, 2020) – One of the biggest challenges anglers face is managing tackle in real-time, on-the-water. Masterfully storing and toting your gear is one thing; keeping matters organized while fishing is another. For the first time, both pregame and game-time management is addressed in one tackle storage solution: Daiwa’s new Tackle Barn.

The root of the brilliance are the Tackle Barn’s double topside gullwing doors, which give the clever tackle bag a barn shape, not the typical square or rectangular profile. Due to the ingenious design, tackle utility boxes are quickly and easily pulled out, swapped, and returned intact faster and more organized than recipe cards. This, unlike conventional tackle bags where, as you know, utility boxes end up strewn all over the boat. The distinctive, matched gullwing covers are easy to open and close, too, thanks to resilient hook and loop attachments.

The Tackle Barn’s durability and stormproof properties go from the from the ground up. Its waterproof base is specially reinforced to withstand real-life handling and splashed water that unavoidably rolls across the deck, always keeping its contents dry.

The Tackle Barn is shockingly spacious, too. It comes complete with four Daiwa 370 utility boxes and four 360 utility boxes, and will accommodate another four 370 or 360 size boxes. Despite its spaciousness, the Tackle Barn easily stows under most boat steering counsels.

And we haven’t even discussed the amenities… Furthering the Tackle Barn’s one-stop-shop stature, the ingenious tackle bag features a built-in, retractable leader spool wheel, durable sunglasses holder, beverage holder, and water-resistant tool and cell phone pouches. The storage pouches open and close with multiple #8 and #10 nylon zippers for a long, rustproof life.

Ingeniously, Daiwa’s Tackle Barn also features a retractable storm cover, which blankets the entire bag. Rains move in, easily cloak the Tackle Barn, and your gear is further protected from the elements.

Haul the Tackle Barn with either the built-in topside handle or included, removable shoulder strap. Unlike other tackle bags on the market, the Tackle Barn’s adjustable shoulder strap features a soft rubber grip pad to eliminate the nuisance of gear sliding off your shoulder on the dock or trail.

Leave it to the creative minds at Daiwa to engineer yet another best-of-the-best fishing product.

MSRP $199.99

ICAST 2020 New Product Showcase: Tackle Storage Solutions

For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: info@daiwa.com. The URL for Daiwa’s web site is http://www.daiwa.com/us/

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About Daiwa Corporation

Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Cypress, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.com/us.

CONTACTS:

Dena Vick

Traditions Media

dena@traditionsmedia.com

(501) 749-4575

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339