FOR IMMEDIATE RELEASE

Virtual ICAST 2020: ‘Eye Brows Will Be Raised

The makers of the Best Rods On Earth® are poised to announce a trifecta of all-new, technology-laden, made-in-the-USA Croix Custom Ice (CCI) rod models for anglers who appreciate how an ice rod should be designed, built and perform.

See the all-new, extra-fast, tubular carbon and glass (TCG) CCI EYE RAISER in the Ice category of the 2020 ICAST New Product Showcase.

#STCROIXROD

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About St. Croix Rod

Headquartered in Park Falls, Wisconsin, St. Croix has been proudly producing the “Best Rods on Earth” for over 70 years. Combining state-of-the-art manufacturing processes with skilled craftsmanship, St. Croix is the only major producer to still build rods entirely from design through manufacturing. The company remains family-owned and operates duplicate manufacturing facilities in Park Falls and Fresnillo, Mexico. With popular trademarked series such as Legend®, Legend Xtreme®, Avid®, Premier®, Imperial®, Triumph® and Mojo, St. Croix is revered by all types of anglers from around the world.

MEDIA CONTACTS:

Josh Lantz

Traditions Media

josh@traditionsmedia.com

(219) 728-8996

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339