St. Croix Rods

“The Best” Even Better for Walleye and Musky Anglers

Park Falls, WI (December 27, 2017) – Musky and walleye anglers take note. New for 2018, St. Croix Rod has updated its ever-popular Legend Tournament Musky and Walleye technique-specific rod fami…

Ice Fishing

Ice Fishing Goes Alternative

This isn’t one of those articles giving props to piles of mainstream, traditional ice fishing tackle. For that, you might simply step in to your local outdoor store and buy…

Seaguar

Fluoro is Nice on Ice

My thoughts often turn wistful when I step onto a frozen lake these days. It’s not that I’m sentimental from four-plus decades of ice fishing the waters near my home…

Frabill

TOP 10 DO’S AND DON’TS

Plano, IL (December 19, 2017) — Amidst the focus on jigging and mobility over recent years, some proven strategies have been lost in the icy shuffle. Like tip-up fishing, which has consistently…

Ice Fishing

New UV Jigs

Saline, MI (December 18, 2017) – By day, ultraviolet sunrays work like a secret decoder ring; underwater, fish munchies known as zooplankton act as the invisible ink. Elusive, natural UV light…

St. Croix Rods

EARLY SCOUTING PREPARES BASS ANGLERS FOR COLD FRONT FALLOUT

“You gotta have a dream, if you don’t have a dream, how you gonna have a dream come true?” by David A. Brown That memorable tune from South Pacific finds Tonkinese mother Bloody…

FLIR

FLIR Technology Keeps One of Canada’s Largest Container Ports Safe and Secure

WILSONVILLE, Ore. (December 19, 2017) – The Port of Prince Rupert in British Columbia is Canada’s second largest container port and North America’s fastest growing port for transpacific trade. As such,…

St. Croix Rods

Cold Water Considerations

Park Falls, WI – Thanksgiving was about overeating and halftime naps…and of course getting together with family. And, for far too many, it also marked the end of fishing season. But…

BUFF

Disaster Relief Effort

Santa Rosa, CA (December 11, 2017) – Buff, Inc. the U.S.subsidiary of BUFF®, creators of The Original Multifunctional Performance Headwear for all-season outdoor enthusiasts and athletes, have created the [AS ONE] Collection to…

LIVETARGET

Real Baits, Natural Fit

Niagara-On-the-Lake, Ontario (December 13, 2017) – A unique blend of science, art and craft; unmatched attention to detail; unwavering commitment to making better baits: these are the characteristics that have elevated…