Hello, bowhunting media partners and friends!
Is there a time we can meet at the upcoming ATA Show?
We want to make sure you and your readers have an early, upfront look at the exciting new ScentLok, OZ and Blocker Outdoors apparel and ozone-storage products for 2019, so please click here and provide us with a date and time that works for you to stop by booth #2819 in Louisville. We’ll respond quickly with a confirmation or a suggested alternate time.
If you schedule and attend an appointment with us, we’ll make sure you leave with some great story ideas, new product information, and we’ll even throw in a pair of awesome ScentLok socks or new OZ Boot Pucks!
The big apparel story from ScentLok in 2019 is its new Bowhunter Elite:1 Series, an elevated suite of premium gear, purpose-engineered for the serious rut hunter. The BE:1 apparel line will be offered in an exclusive True Timber O2 Whitetail pattern—ideal for elevated stand hunting—and will include multiple jacket, pant and base layer garments, as well as a complement of gloves, headcovers and caps.
Savanna Aero is also new this year, providing bowhunters with multiple early-season apparel options that are 20% lighter than previous Savanna models. These lightweight, feature-rich garments combine unmatched ScentLok Carbon Alloy™ odor-adsorbing technology with a new No-Sheen fabric to reduce visibility in the field.
ScentLok will also be unveiling an all-new lineup of ScentLok Liquids with Liquid Alloy Technology and new lower price points to help eliminate a wide spectrum of odor compounds, while combatting unwanted airborne odors.
The all-new Hundo Series brings top quality and incredible value to the youth hunting apparel market. Priced at just $99.99 per piece, full-featured Hundo youth garments feature innovative Room-to-Grow breakable hems so kids can keep hunting as they grow.
The market eagerly greeted OZ Active Odor-Destroying Products last year, and consumer interest in “dry washing” of hunting apparel and gear via ozone storage continues to rise. OZ responds to this increasing demand with new products for 2019 like the OZRenew Gear Chamber, the OZRenew Clean Bag and the OZRolling Chamber 8K Combo, three smart, all-new ozone-storage products that make it easier than ever for hunters to store and deodorize their gear and apparel with the powerful chemistry of oxidation.
Blocker Outdoors turns 40 in 2019, and it’s a milestone they’ll be celebrating with customers and industry partners throughout the year. One of the ways they’re celebrating is with the exciting launch of the Scent Blocker Cold Fusion Catalyst line of apparel. After years of development, Blocker Outdoors has learned how to combine the power of activated carbon with the benefits of Merino wool. This one-two punch delivers quiet, comfortable gear that’s effective in both reducing and preventing odors. The Merino blend also yields excellent warmth when wet and unmatched durability.
In a time when other brands are trimming features and raising prices, the all-new SHIELD Series is designed to keep up with the rigorous pace the brand has set. This massive new collection is high in quality, affordable and effective in the field, proudly featuring our exclusive S3® technology.
The new SHIELD Series SOLA Arctic Weight Top and Bottom are simply the most comfortable cold-weather base layers a huntress can buy. An exclusive high-loft, super-brush fleece provides the warmth, comfort and mobility needed when layering, while powerful S3 technology helps control odors, even after long hikes to the stand or while tracking. When the hunt turns wet, the new SOLA Drencher Jacket and Pant are ideal for the alpha huntress who refuses to trade stealth for comfort.
An exclusive RainBlocker membrane completely seals out moisture while allowing perspiration vapor to pass through. Sola Drencher combines a soft and quiet polyester brushed tricot fabric shell with the proven odor-preventing power of Blocker’s anti-microbial finish.
Over 40 years ago Bill Robinson created a new thought when it came to hunting; that our scent signature could be controlled by using sprays to neutralize and prevent odors from forming. Today, Scent Shield still leads the way by rolling out the most advanced and cutting-edge formulas specifically designed for the hunter. Nobody else has the history, success or knowledge to get hunters close like Scent Shield.
Of course, these are just some of the highlights among the many honest, hardworking and beneficial products the proven and trusted Nexus Outdoors brands will be launching for bowhunters in 2019. We appreciate your continued partnership and look forward to seeing you at ATA, so don’t forget to respond with your preferred meeting time.
Thanks for all you do,
Traditions Media
Josh Lantz
josh@traditionsmedia.com
ABOUT NEXUS OUTDOORS
Nexus Outdoors, headquartered in Muskegon, MI, USA, is a leading worldwide designer, marketer and distributor of performance, hunting and casual odor-controlling apparel, footwear and equipment under the ScentLok®, OZ®, ScentBlocker®, Scent Shield®, Whitewater Outdoors® and Tree Spider® brands. Nexus Outdoors is the only company with access to all scent-controlling technologies, including their patented Carbon Alloy technology and Trinity technology, which provide superior success in the field. ScentLok and Scentblocker are pioneers in the hunting industry, which many credit with creating a market based on the elimination of odors to get closer to big game.
MEDIA CONTACTS:
Nick Andrews
VP of Marketing and Advertising
ScentLok Technologies
Nick@scentlok.com
800.315.5799
Josh Lantz
Traditions Media, LLC
Josh@traditionsmedia.com
219.728.8996
