Norsk

FISHING: Forward-Facing Sonar Solution

Forward-Facing Sonar Solution Norsk Lithium’s 14.8V 50Ah “orange” battery co-opted by countless anglers to power single forward-facing units and graph  New Hope, Minn. (March 26, 2024) – Originally designed as “the” battery…

DAIWA

DAIWA: Just What the Dr. Ordered

NEW PRODUCT RELEASE Just What the Doctor Ordered New DAIWA Dr. Minnow Jointed Sinking Jerkbait sports vivid details and tight action with an extra kick. FOOTHILL RANCH, CA (March 28, 2024)…

Whitewater

BOATING/FISHING: Perfect Pants for the Boat

NEW PRODUCT RELEASE Perfect Pants for the Boat Whitewater Fishing’s Prevail Pant fuses functionality, fit, and freedom of movement. MUSKEGON, Mich. (April 1, 2024) – There’s a reason you don’t wear…

connect-ease

FISHING: Plug & Play Trolling Motors

Plug & Play Rigging for Today’s Advanced Trolling Motors Connect-Ease® 2.0 PRO Trolling Connection Kits provide anglers with reliable, plug & play rigging systems (w/onboard charging) for today’s newest trolling motors…

DAIWA

DAIWA: Coiling, Springing, and Bass are Waiting

Coiling, Springing, and Bass are Waiting DAIWA EVER GREEN introduces new 12-inch version of Japanese-borne worm perfect for clear water conditions and pressured bass. FOOTHILL RANCH, CA (March 18, 2024) –…

Northland Tackle

FISHING: Tight and True Right Out of the Box

FOR IMMEDIATE RELEASE Northland® Introduces New Elite Series Hardbaits with the Pro Sunny B Deep Expanding bass line-up includes the 2023 BASSMASTER CLASSIC winning Smeltinator® with seven balsa crankbaits handpicked by Gussy…

DAIWA

DAIWA: Better “Bait Finesse” Fishing

NEW PRODUCT RELEASE Bettering the “Bait Finesse” Fishing DAIWA’s “pixy” PX BF70 baitcaster provides supreme performance in an ultralight, palmable package.  FOOTHILL RANCH, CA (March 22, 2024) – Just when you…

DAIWA

DAIWA: Betting on Your Bass Fishing Success

DAIWA Bets on Your Bass Fishing Success New Zillion technique-specific rod series being introduced at the Bassmaster Classic Expo FOOTHILL RANCH, CA (March 15, 2024) – With unique rod technology features…

Minelab

OUTDOOR DISCOVERY: From Beginners to Advanced

FOR IMMEDIATE RELEASE From Beginners to Advanced Users Minelab’s EQUINOX 700 and 900 series offer ease of use with expert features.  Chicago, IL (March 13, 2024) – A recent post showed…

Whitewater

FISHING: The Apex in Hardcore Gear

The Apex in Hardcore Fishing Wear Best fabrics and components, intelligent design, and brutal testing lead to Whitewater Fishing’s Great Lakes™ Pro Jacket and Bibs. MUSKEGON, Mich. (March 13, 2024) –…