FOR IMMEDIATE RELEASE Preferred by the Pros What nearly a half-dozen NWT competitors have experienced after switching to Norsk Lithium® New Hope, Minn. (June 16, 2025) – The National Walleye Trail (NWT)…
FOR IMMEDIATE RELEASE The Buck is Back! By popular demand, Blocker Outdoors reintroduces ‘Ol Hank – the accurate, effective, and transportable 3D whitetail buck decoy MUSKEGON, MI (June 17, 2025) –…
NEW PRODUCT SHOWCASE Meticulous Minnow Bait Sensational Ever Green series adds two new smaller sizes: Last Ace 45 and Last Ace 75 minnow baits FOOTHILL RANCH, CA (June 20, 2025) –…
FOR IMMEDIATE RELEASE Getting Fleeced NOW AVAILABLE, Blocker Outdoors’ new ¼ Zip Performance Fleece Shirt and Performance Fleece Hoodie combine high-quality and value in exceptional midweight tops. MUSKEGON, MI (June 23,…
FOR IMMEDIATE RELEASE Beyond Polarization Hi-tech design, manufacturing, and performance define RLVNT eyewear as the leader in outdoors optics FINLAYSON, MN (June 24, 2025) – The origins of RLVNT sunglasses stem from the…
SPECIAL INVITATION The Best of What’s New in Fishing Learn about DAIWA’s new rods, reels, lures, fishing line, and accessories at a special ICAST presentation on Wednesday, July 16th at…
FOR IMMEDIATE RELEASE Post-Spawn Through Summer Smallies Whitewater Fishing B.A.S.S. tournament pro, Alex Redwine, talks fishing the transition period MUSKEGON, Mich. (June 25, 2025) – On most waters, smallmouth bass have…
FOR IMMEDIATE RELEASE High Tech Magic Advanced lure coatings from Mad Scientist Tackle disrupt the way tackle has been painted for decades FINLAYSON, MN (June 25, 2025) – Mad Scientist Tackle…
ICAST NEW PRODUCT SHOWCASE Breaking Another Bait Barrier DAIWA’s new 2025 LASER IMPACT® Switch Hitter™ pulls together classic lure behaviors, resulting in a multifaceted, multispecies fish missile. FOOTHILL RANCH, CA (June 26,…
FOR IMMEDIATE RELEASE 4 Ways to More Summer Reservoir Bass How Whitewater Fishing B.A.S.S. tournament pro, Wesley Gore, is getting his bite on right now MUSKEGON, Mich. (June 27, 2025) –…