FOR IMMEDIATE RELEASE Nuclear Ned Mad Scientist Tackle coats Ned Head Jig with brilliant UV coatings to achieve maximum radiance FINLAYSON, MN (July 7, 2025) – Bass fishing hasn’t been the same since…
NEW PRODUCT SHOWCASE Award-Winning Reel Gets Even Better DAIWA’s enhanced Ballistic MQ LT is laden with features and technology for freshwater and saltwater applications. FOOTHILL RANCH, CA (July 8, 2025) –…
FOR IMMEDIATE RELEASE Why Switch to a Marine Lithium Starting Battery? Norsk Lithium® meets and exceeds outboard manufacturer specs, provide unparalleled power and features New Hope, Minn. (July 8, 2025) – Norsk Lithium® is…
NEW PRODUCT SHOWCASE Covering Your Bass…Again DAIWA goes all out new 23 model lineup of 2025 TATULA cork handle bass rods FOOTHILL RANCH, CA (July 9, 2025) – From skipping docks…
NEW PRODUCT SHOWCASE View Online Version About DAIWA Corporation DAIWA’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the…
NEW FOR 2025 Blows Your Mind DAIWA’s new LASER IMPACT® Salt Pencil 110F sucks water through its face and blows it back out the gills to create topwater chaos FOOTHILL RANCH,…
FOR IMMEDIATE RELEASE Preferred by the Pros What nearly a half-dozen NWT competitors have experienced after switching to Norsk Lithium® New Hope, Minn. (June 16, 2025) – The National Walleye Trail (NWT)…
FOR IMMEDIATE RELEASE The Buck is Back! By popular demand, Blocker Outdoors reintroduces ‘Ol Hank – the accurate, effective, and transportable 3D whitetail buck decoy MUSKEGON, MI (June 17, 2025) –…
NEW PRODUCT SHOWCASE Meticulous Minnow Bait Sensational Ever Green series adds two new smaller sizes: Last Ace 45 and Last Ace 75 minnow baits FOOTHILL RANCH, CA (June 20, 2025) –…