Coiling, Springing, and Bass are Waiting

DAIWA EVER GREEN introduces new 12-inch version of Japanese-borne worm perfect for clear water conditions and pressured bass.

FOOTHILL RANCH, CA (March 18, 2024) – Launched in 2023, the original 8-inch Bow Worm Noodle quickly grew in popularity. And now, adding four additional inches of coiling and springing, the new 12-inch Bow Worm Noodle – first available at the upcoming 2024 Bassmaster Classic Expo – is sure to please even more anglers…and bigger bass.  

Although a full foot-long, it’s not another Floridian “speed worm” design. Quite the opposite. The EVER GREEN Bow Worm Noodle is intended for fishing weightless, wacky, Neko, or via dropshot.

For example, when rigged wacky-style or on a dropshot hook, the Bow Worm Noodle undulates and coils with the slightest movement of the rod, the ultra-thin diameter soft plastic pulsing and writhing like a real nightcrawler. Add any amount of current and it’s even more lifelike.

Besides its slinking movement, the Bow Worm Noodle features an EVER GREEN-formulated “Special Formula” scent comprised of real shrimp, squid, and baitfish impregnated into the salt-heavy plastic, thus encouraging more bites and bass to hang onto the artificial offering longer.

SPECIAL MIMIZU

NATURAL EEL

DARK PLUM

GREEN PUMPKIN BLACK FLAKE

“This original 8-incher has been huge for us,” said DAIWA Marketing Manager, Marc Mills. “The interest gained serious momentum through word-of-mouth and social media. Bass anglers are catching lots of fish—and some big ones—on these worms.”

Mills continued: “Unlike most worm designs that are thick, the Bow Worm Noodle is thin, like spaghetti. You can fish them a lot of different ways, but it really comes to life nose-hooked with #4 Mustad light-wire Mosquito hook on a dropshot. Most worms just kind of sit there and maybe move a little bit. The Bow Worm Noodle rolls and flips on top of itself. Bounce your dropshot off a rock and the Bow Worm Noodle will roll up on itself, then extend again,” offers Mills.

“All I can say is it’s money. You can catch everything from average-size fish to Southern California 10- to 12-pounders. When a bass eats it, the worm rolls up in its mouth just like a real worm. They’re awesome—and nobody’s making these. I’m super pumped.”

Looking for the next hot bait for extremely tough conditions like clear waters and highly-pressured lakes? Look no further than the new EVER GREEN Bow Worm Noodle.

Available in #01 Green Pumpkin BK; #11 Dark Plum; #90 Natural Eel; and #135 Special Mimizu.

MSRP $10.99 per pack

For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: CSR@Daiwa.com. The URL for Daiwa’s web site is daiwa.us

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About Daiwa Corporation

Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.us

CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339