NEW PRODUCT SHOWCASE

New Gear Roundup

Review DAIWA’s collection of New Product Showcase entrants and then visit the DAIWA booth (#5630) to see what else is new for 2025-26
FRESHWATER REEL

2025 BALLISTIC MQ LT

Smooth and effortless reeling are trademarks to DAIWA’s new 2025 Ballistic MQ LT. The combination of its AIRDRIVE Rotor, Shaft, Spool, and Bail deliver an exceptionally lightweight, efficient, frictionless, and airy performance you’ll feel from the moment you draw back the bail for a cast, to retrieving a lure, and ultimately, fighting a fish.

MSRP $239.99
SALTWATER REEL

2025 SALTIGA

DAIWA’s new 8000 to 25000-size 2025 SALTIGA® big game spinning reel advances power, control, and smoothness unlike anything on the ocean before. Central to SALTIGA is its innovative DRD™ roller drag system. Made of metal, not carbon fiber, it generates far less heat under extreme pressure. You’ll find DRD on the 18000, 20000, and 25000-sizes. Consider this the finest saltwater spinning reel ever made…

MSRP $1,099 to $1,199
FISHING LINE

XBRAID FULLDRAG X9

The sophisticated fishing line staunchly maintains roundness because of its novel 9-carrier construction. 8-carriers are wrapped with exactness around a center strand, which acts as the line’s inner core and fortifies the line’s roundness. Stronger. More sensitive. Casts longer. Lasts longer. And will hands down be your new favorite braided line.

MSRP $35.99 to $349.99
FRESHWATER ROD

2025 TATULA BASS SERIES

From skipping docks with the utmost accuracy, to bombing lures long-distances, anglers can rely on DAIWA’s new 23 model 2025 TATULA bass rod series, each designed for specific fishing techniques. All featuring cork handles, the new TATULA rods employ DAIWA’s exclusive SVF (Super High Volume Fiber) Nanoplus Technology to lighten and strengthen the blank and reinforced with DAIWA’s X45 bias carbon technology and Braiding X construction process to resist twisting, provide hook-setting power, and maintain rod integrity during high-stress situations.

MSRP $179.99
SALTWATER ROD

OUTRAGE XV

Designed in actions, lengths, and powers for fishing situations in ocean waters around the world, DAIWA introduces the new OUTRAGE XV saltwater rods at ICAST 2025. Globally tested and available in six spinning and nine casting models, the series includes general application jigging models focused on speed and standard jigging, light jigging rods for shallower water use, specially crafted slow pitch rods to target fish down to 1000 feet, along with a 7’ 9” popping rod for when pursuing upsized pelagics.

MSRP $239.99
COMBO

D-SHOCK II WITH BRAIDED LINE

Designing and manufacturing proven-quality tackle since 1958, DAIWA’s D-Shock II combos – five versions offered in the right sizes for most fishing situations including inshore saltwater actions – in the features needed to target bluegills, crappie and nighttime catfish action, trout and bass in rivers and lakes, walleye and northerns, and even redfish and sea trout. Comes spooled with hi-vis and sensitive J-BRAID X4.

MSRP $39.99
HARD LURE (SALTWATER)

LASER IMPACT SWITCH HITTER

It’s sleek but muscular 3 ¾-inch baitfish silhouette says jerkbait, aka twitchbait, but its effective range and locomotion shatter those categorical norms. The Switch Hitter’s ‘tail-sliding’ action causes the tail to inherently follow the direction of the head, but as it slows down, the tail moves naturally to the other side and readies to dart again. An internal prism captures and reflects light in a full 360-degree pattern, too, making the bait visible from all directions, significantly increasing its drawing power.

MSRP $17.99
HARD LURE (FRESHWATER)

EVERGREEN JXJ MINNOW

The pintsized lure is ideal for making short and precise casts under tree canopies, at cypress feet, under docks, in pad pockets, and anywhere a small minnow bait needs to be delivered with exceptional accuracy. The jointed hardbait sports a wakebait-style bill, which moves an arc of water on a straight retrieve, while its jointed rearend slithers like a snake. Move the bait with some authority, and it goes modestly subsurface while the swimming motion intensifies.

MSRP $21.99
SOFT LURE (FRESHWATER)

EVERGREEN LAST ACE 75

The bait’s saltless formula produces a durable lure that’s supple and lifelike. Diverse and detailed colorways enhance the lures attractiveness, while its pronounced 3D eyes and textured fins provide realism. The Last Ace 75 is finished with a naturalistic “slime coat” spray-coat with a clear overcoat, which yields a depth-of-field appearance that emulates real baitfish. Effective rigging techniques include weightless and nose hooked, dropshotting, swimming on a jighead, strolling, and hover as you would with forward-facing sonar (FFS).

MSRP $12.99

For DAIWA’s latest color catalog and/or information on DAIWA dealers in your area, call DAIWA’s Customer Service Department at 562-375-6800 or e-mail inquiries to: CSR@DAIWA.com. The URL for DAIWA’s web site is daiwa.us
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About DAIWA Corporation

DAIWA’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, DAIWA Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, DAIWA Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, DAIWA’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. DAIWA’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.us

CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339
Posted by Carly Vick