NEW PRODUCT SHOWCASE

TATULA Spins Another Web

DAIWA’s new versatile TATULA SV100 – with the SV BOOST System – is engineered for anglers of all skill levels. 

FOOTHILL RANCH, CA (July 15, 2024) – Species and technique specific gear is a common theme in product development. Use this rod and reel for a certain situation, and this combo for another. In bass fishing, it proposes unique combos for skipping, flipping, dropshotting, punching, and every other technique imaginable.

DAIWA is an industry leader in matching rods and reels to applications, too, and offers a substantial assortment of technique-dedicated rods and reels. But what about a topflight, reasonably priced baitcasting reel that operates successfully in most instances, and more importantly, is friendly to everyday anglers? DAIWA built it…and calls the utility baitcaster TATULA SV100.

“This refreshed version of the TATULA SV100 is laden with upgrades,” said DAIWA Field Marketing Manager, Chris Martin. “Most notably is the groundbreaking SV BOOST System.”

Martin says the right-sized reel presents an onramp to DAIWA’s unequaled SV BOOST technology, previously reserved for more expensive models. “I can try to put words together about the SV BOOST System, but you really have to fish the technology to appreciate what it does.”

In words, Martin says the SV BOOST System employs a proprietary spool and paired technology that lets a novice angler cast like a pro. First, backlash is virtually eliminated as the spool self-manages resistance throughout the duration of a cast. Spool speed is controlled at the start of a cast – where backlash typically happens – and relinquishes resistance progressively as the bait flies.

Ranking right up there in improvements is the new TATULA SV100’s HYPERDRIVE System. Again, more trickle down technology formerly dedicated to more expensive models. (See the HYPERDRIVE System breakdown below.)

The end result? A smooth delivery at distances that’ll put a smile on your face. “It’s the best reel out there for learning to throw a baitcaster,” Martin submits.

“The new TATULA SV100 is an excellent multipurpose baitcasting reel,” said DAIWA Field Marketing Manager, Chris Martin. “It gives you a higher-end experience along with many of DAIWA’s top features and technologies at an attractive price.”

He goes on to say the new TATULA SV100 is ideal for bank and kayak anglers. “It’s an outstanding reel for operating in less than ideal conditions, like from a kayak or working a shoreline. SV BOOST helps manage the cast when you can’t.”

In summary, the TATULA SV100 is the new standard in reels for getting learner anglers familiarized with a baitcaster, while at the same making experienced baitcaster users that much better.

TATULA SV100 KEY FEATUES AND TECHNOLOGIES:

SV BOOST SYSTEM

Physics, sophisticated low-mass technology, and a specialized SV Spool combine to vastly improve backlash control, maximize casting distance, and advance casting accuracy, resulting in a reel that is easily operated by anglers of all skill levels.

HYPERDRIVE ARMED HOUSING

A distortion-proof aluminum frame steadfastly houses the gear unit within the reel body. The concept comprises a combination of different manufacturing techniques, which considerably improve the functioning and lifespan of the reel.

HYPERDRIVE DIGIGEAR

A technology that makes gear teeth more efficient at transferring power, resulting in a smoother, more powerful gear set that also reduces gear noise. The gears are also strengthened by larger teeth in the traction wheel. And, the gearing has three points of contact – most gearing has only two – which keeps contact between the gear teeth, creating smoothness and longer gear life.

HYPERDRIVE DOUBLE SUPPORT

The pinion gear is mounted via a ball bearing at both sides, leading to a better and more even powered transmission from the handle. As well, the surface of the pinion gear is specially treated to prevent electrostatic corrosion.

HYPERDRIVE TOUGH CLUTCH

The clutch mechanics have been optimized to remain safely in position even on hard casts.

T-WING SYSTEM (TWS)

An innovative “T” shaped mechanical aperture that the line passes through when casting and retrieving baits, which allows the line to flow freely, reducing friction and sharp angles that slow line flow.

ULTIMATE TOURNAMENT DRAG (UTD)

The sophisticated drag system uses carbon washers, alloy, stainless steel drag plates, and special lubricant to provide smooth performance. UTD prevents sticking when dragging starts and stable drag for the duration of fighting a fish.

ZERO ADJUSTER

The spool tension knob comes ideally preset at the factory to match the model and reduce backlash when casting into the wind, skipping baits, or with lighter lures. However, anglers can fine tune the spool tension to their personal preferences.

MSRP $219.99

For Daiwa’s latest color catalog and/or information on Daiwa dealers in your area, call Daiwa’s Customer Service Department at 562-375-6800 or e-mail inquiries to: CSR@Daiwa.com. The URL for Daiwa’s web site is daiwa.us

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About Daiwa Corporation

Daiwa’s first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Foothill Ranch, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America. From the very beginning, Daiwa’s emphasis has been upon innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. Daiwa’s long-standing record of innovation has left a visible mark on the majority of tackle manufactured today and continues to advance the sport of fishing. Learn more at daiwa.us

CONTACTS:

Noel Vick

Traditions Media

noel@traditionsmedia.com

(612) 708-7339