FISHING GIFT GUIDE Gifts for the Angler Retail industry experts recommend shopping early for the Holidays, so here’s your kickstarter MINNEAPOLIS, MN (October 16, 2025) – Retail experts say price increases…
NEW FOR 2025 Premium Handwear for the Hunt ScentLok’s new Merino Wool Fingerless Gloves deliver warmth while maintaining maximum dexterity MUSKEGON, Mich. (October 30, 2025) – Engineered for precision, performance, and…
NOW AVAILABLE Stocking in Time for Stockings Now available, DAIWA’s versatile 2025 TATULA X TW 100 baitcaster offers legacy TATULA performance at a price that’s right for the times FOOTHILL…
NEW FOR 2025 From Deck to Dock Whitewater Fishing’s new Basin Deck Boots are made for walking, not slipping, slogging or soaking MUSKEGON, Mich. (November 6, 2025) – The deck boot….
FOR IMMEDIATE RELEASE Tips from The Saddle Czar ScentLok advocate and legendary whitetail deer hunter John Eberhart discusses the gear that makes him such a formidable saddle hunter and master…
NEW FOR 2025 Enter JIGMAN XBRAID’s X8 JIGMAN Braid developed for bouncing jigs off the bottom and pumping everywhere in between FOOTHILL RANCH, CA (November 11, 2025) – Productive vertical jigging…
NEW FOR 2025 For the Pursuit of Whitetails Blocker Outdoors’ enhanced Whitetail Pursuit Elite Jacket and Bib yield even better late season hunting performance MUSKEGON, MI (October 22, 2025) – For…
FOR IMMEDIATE RELEASE Buoy vs. Beacon A deep dive into two of Whitewater Fishing’s most popular hoodies MUSKEGON, Mich. (October 24, 2025) – Sibling rivalry is real. Harboring what are essentially…
NEW FOR 2025 World’s Lightest Spinning Reel? DAIWA’s new 2025 LUVIAS ST spinning reels pack unparalleled technology and performance in a pintsized package FOOTHILL RANCH, CA (October 3, 2025) – What…
